We are excited to announce a new monthly series Webinar Wednesdays, a joint venture focusing on progressive event planning strategy. The art of event planning – conferences, webinars, annual meetings, out of the field training – has experienced some major changes as a result of the unstable economic climate.

In the context of this radically altered economic environment, Bizucate and Webinar Resources have come together to crack open the traditional event planning processes and find a way to create engaging and successful events while maintaining a budget and reaching the largest possible audience. It is possible to facilitate educational and profitable events by employing a multi-channel campaign over a phased process of engagement.

In an effort to share this sensible approach to event planning, Webinar Resources will be hosting Webinar Wednesdays, a monthly webinar held on the second Wednesday of the month. Peter will be hosting each session which will cover a particular aspect of this progressive event planning strategy. To kick off the series, the first four sessions outline the basic framework of a successful multi-channel event then move on to focus on more specific elements of implementation.

We hope this new series will challenge you to move beyond traditional event planning strategy and consider the numerous new ways professionals network and communicate. In the future the potential for effective and memorable events lies in combining these channels to suit your audience’s needs.

In addition to the monthly webinar we will also be contributing to The Multi-Channel Mix a weekly blog dedicated to issues, trends and discussions that are associated with multi-channel event planning. We invite you to submit your comments and questions to keep the dialogue relevant and evolving.